unit 11: marketing , advertising and the crafts business





	Towards an arts and crafts course: Markeeting, advertising and the Crafts business

	Classroom Materials and Exercises:

	Handout 1: Focus on Advertising
	Handout 2: Describing a print ad
	Handout 3: Describing a TV ad
	Handout 4: Marketing Advertising worksheet
	Handout 5:

	Classroom Texts:

	Text 1: Making money with crafts
	Text 2: Camp America - a summer job
	Text 3:

	Assignments:

	Assignment 1: Write an application to a crafts company/ shop/ initiative
	Assignment 2: Marketing your ideas
	Assignment 3: Summary writing - Write a summary of the text "Making money with crafts"
	Assignment 4: Give a product presentation

	Additional Material:

	Business English: Business English Vocabulary - Marketing (EnglishClub.com)
	Business English: Business English Vocabulary - Advertising (EnglishClub.com)

	Some documents listed on this page (where noted) are in Adobe's Acrobat portable document format (.pdf). To view or print these documents you will need Adobe's Acrobat Reader.

	News \| Weekly Materials \| Web Links \| Assignments \| Info